SYNCRETIC WORKSHOP CULTURAL INCUBATOR, FREE SPACE, MULTIFORM CONTAINER, OPEN ATELIER, PLACE OF BIRTH AND REBIRTH OF CREATIVE IDEAS AND IDENTITIES.
ZONA BLU IS AN INDEPENDENT SPACE, FREE FROM ANY SHAPE AND CONSTRUCTION FROM THE USUAL EXHIBITION CIRCUIT. IT IS A PLACE OF TERRITORIAL REAPROPRIATION AND COLLECTIVE TRANSFORMATION THROUGH THE PURSUIT OF BEAUTY.
Zona Blu takes shape from the need to transform places and attitudes through the experience of artistic making, in line with the philosophy of thought of the Theory and Practice of Artistic Therapy course, a discipline born in the Brera Academy of Fine Arts and with the support of a team specialized in the humanities and psychological disciplines.
Syncretic laboratory, cultural incubator, free space, multiform container, open atelier, place of birth and rebirth of ideas and creative identities. The so-called 'blue zones' are places where the expectation and quality of life are the highest compared to the rest of the world. Our group moves its activities on this assumption, through events, laboratory projects, exhibitions and artistic residencies.
Zona Blu is a space for sharing, confrontation and dialogue which through artistic expression promotes the cathartic role inherent in art: to generate beauty by conveying social relationships, creating new connections. In fact, it transforms not only the physical places, but also the internal relations of the structure.
Here art becomes a fundamental means of communication where words limit thought.